HQL — Hyper Qualified Lead

Grow your business with Hyper Qualified Leads

Strategic Precision: Our global network of experts prioritizes precision over volume. Aligning your business goals, with high-intent introductions, connected to you directly through our digital platform.

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What are Hyper Qualified Leads (HQL)?

HQLs are prospects who have been evaluated and identified as having a high likelihood of converting into valuable customers. All leads are assessed on specific criteria tailored to your stated objectives.

All HQLs are also scored on their fit with your ideal customer profile (ICP), their level of engagement, and their potential to benefit from the products or services you offer.

Generating HQLs is a 'quality-first' strategic approach, aiming to connect you with prospects most likely to contribute to your business.

HQL — Hyper Qualified Lead

How do we deliver growth?

Combining the best of both worlds for a new approach to Nearbound thinking

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At its core there are three elements we bring together to generate HQLs

Global Business Events

Through a curated list of Global Events, aligned to your objectives, our Pidges, armed with your sales colateral attend events.

Network of Experts

We call this group, Pidges, our Global Embedded Network of experts, each with valuable business experience as founders or c-suite executives with skills to pass on.

Enriched Data

Our digital solution evaluates the data collected from the events to provide intention to trade scores, a proprietary service for Data Enrichment.

GoPidge vs Incumbents

GoPidge
Best of both worlds
Digital Marketing
Meta Ads, Google Ads, LinkedIn...
Traditional
Face-to-face, BDR, SDR...
Lower operating costs to open new markets
Higher Conversion Rates
Nearbound Methodology
ROI Risk Factor
LOW
HIGH
MEDIUM
Impact Value

HQLs: Maximise Efficiency and Reduce Costs

HQLs are delivered to you further down the sales funnel, ensuring a smoother progression  to conversion. Our Pidge’s facilitate a targeted approach, connecting you with leads that have actively engaged with your offer and content.

This is what sets our HQLs apart, and makes them valuable.

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The GoPidge Platform

The Command Centre: Your communictions hub for all leads and data

A simplified CRM for all your data
Our solution is designed for ease of use and intuitive navigation, empowering businesses to forge stronger relationships with their customers. By gaining deeper insights into customer needs, preferences, and behavior, businesses can deliver personalized interactions and customized offerings, thereby minimizing risks and maximizing opportunities for success.
Streamlined communication
The platform centralizes all data and communication channels. This enables cross-functional collaboration amongst your team and ensures consistent, timely responses to new leads.
Enhanced efficiency
Repetitive tasks such as data entry, follow-up scheduling, and report generation are easily automated. This frees up time, so you can focus on high-value activities like nurturing relationships and strategic planning, driving productivity and effectiveness.
Data-driven decision making
We utilize automated tools to enrich the customer data, to provide insights into performance, competitor trends, and market opportunities, and expedite decision-making. Armed with this information, you can capitalize on new introductions to fuel growth and profitability.
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Why GoPidge's HQL?

Key benefits of HQL

Retain customers

Focusing on HQLs contributes to improved customer retention, as these clients are more likely to find value in your offerings and continue their relationship with your business.

Multiple channels

Targeting HQLs reduces your sales and marketing spend on chasing unqualified leads. By developing multiple channels, you can  grow up to 3x faster per channel.

Increased Conversion Rates

By focusing on leads who have interacted with your business, you are more likely to see an increase in conversion rates. This targeted strategy not only saves time but also boosts your ROI by delivering leads with genuine interest in what you offer.

Conversion rates vary by industry, typically we would expect an increase of 10-20% across our customers.

Intelligent introductions

GoPidge offers an exclusive digital platform that supports companies of any size. We ensure a smooth and efficient lead acquisition process that ensures you retain control and full visibility.

Focus on your objectives

Our approach ensures that our Pidge’s target the right audience, at the right time, with the right messages, to maximize the chances of success.

25%

Average Win-Rate
increase when selling to a HQL

3x

Average Revenue
increase when using our Methodology

41%

Average Deal Size
increases via Nearbound 2.0

GoPidge is more than a lead service

We're your strategic partner to maximize your business potential.

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